Ecom Biases
Learn All Cognitive Biases, Heuristics, and Fallacies In Marketing & ECommerce
Note: We’ll add a link to a bias when we’ve done writing its content. So, make sure to check back this page regularly!
Attentional Bias
Availability Heuristic
Bandwagon Effect
Barnum Effect
Bottom-Dollar Effect
Bye-Now Effect
Cashless Effect
Category Size Bias
Choice Overload
Commitment Bias
Confirmation Bias
Bounded Rationality
Declinism
Decoy Effect
Distinction Bias
Endowment Effect
Framing Effect
Halo Effect
Hyperbolic Discounting
IKEA Effect
Illusion Of Control
Illusory Truth Effect
Incentivization
Lag Effect
Loss Aversion
Mere Exposure Effect
Motivating Uncertainty Effect
Noble Edge Effect
Nostalgia Effect
Peak-End Rule
Priming Effect
Projection Bias
Regret Aversion
Salience Bias
Serial Position Effect
Social Norms
Zero Risk Bias
Narrative Fallacy
Rhyme-As-Reason
Curse Of Knowledge
Authority Bias
Zeigarnik Effect
Reciprocity Bias
Pro-Innovation Bias
Placebo Effect
Blind Spot Bias
What is Ecom Biases?
Ecom Biases is a collection of all heuristics, cognitive biases, and fallacies affecting your customer decisions while shopping. They belong to a field of science called Behavioral Economics.
What is Behavioral Economics?
Behavioral economics studies the effects of psychological, cognitive, emotional, cultural, and social factors on the decisions of individuals and institutions.
Why Should You Visit Ecom Biases?
Ecom Biases helps you understand behavioral economics and gain a deeper insight into human minds, preferences, actions, and decisions. As a result, you can pinpoint your customer problems, optimize your eCommerce store for conversion rates, and create more effective marketing campaigns.